Why does Kingfisher still sponsor Force India?

"Velocity- Peuguette Connoisseur" (velocity860) 02/06/2014 at 17:33 • Filed to: Force India

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I thought they were out of business.

GhostZ > Velocity- Peuguette Connoisseur 02/06/2014 at 17:40

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The airlines are, but not the Beer. Both are owned by United Breweries, so when the airline went under the Beer stayed alive.

Velocity- Peuguette Connoisseur > GhostZ 02/06/2014 at 17:41

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There's a Kingfisher Beer? Shit I didn't know that! Thanks for the info.

GhostZ > Velocity- Peuguette Connoisseur 02/06/2014 at 17:49

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They practically have a monopoly on the Indian Beer market.

ihm96 > GhostZ 02/06/2014 at 17:54

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You'd think that when one of your companies goes out of business, you might consider an F1 sponsorhip to be an expense you might wanna cut

DoctorDick > Velocity- Peuguette Connoisseur 02/06/2014 at 18:05

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They have other business that is doing ok, but even if the company went under its name would still remain on the car for however long they paid as a sponsor. I think the money is given upfront for this sort of thing.

JACU - I've got bonifides. > Velocity- Peuguette Connoisseur 02/07/2014 at 07:16

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Because the Kingfish love's ya'.